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Adobe Faces Analyst Divergence Amid AI Strategy Scrutiny
Adobe Faces Analyst Divergence Amid AI Strategy Scrutiny
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BTCCSquare news:
Adobe's stock (ADBE) has become a battleground for Wall Street analysts, with Wedbush and Melius Research expressing skepticism about its AI competitiveness. Daniel Ives removed Adobe from his AI 30 list, while Ben Reitzes issued a Sell rating and $310 target, suggesting infrastructure plays like Microsoft and Oracle offer better upside.
Goldman Sachs and Morgan Stanley counter with Buy ratings and bullish $570/$510 targets, highlighting Adobe's 2.45% Friday rebound despite an 18% YTD decline. The company's Firefly AI and Acrobat Studio innovations attempt to lock in users, but pricing pressure from free alternatives looms.
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